Marketing does not wait for IT
After the one-time install, variations happen without a ticket, a build or a release date.
For Shopware 6
In Shopware every idea otherwise goes into the sprint. Here you build the variation in the browser, run it against the original and know within two weeks whether it earns.
14 days free, no credit card needed.
Why abdriven
Shopware teams are well equipped. What is usually missing is speed between idea and answer.
After the one-time install, variations happen without a ticket, a build or a release date.
The page comes from the HTTP cache unchanged. The variation applies in the visitor’s browser.
Tiered prices, customer groups, guest checkout: you test what the visitor sees, the logic stays in Shopware.
Sample size beforehand, adjusted intervals afterwards, plus a warning when the traffic split is off.
Setup
Two small blocks in your own theme, one theme build, done. From then on variations happen without a deployment. Your team knows the way, and we guide the first run.
Start a 14-day free trialTwo blocks, your template stays your template, the core is not touched.
The finish page reports the purchase, so revenue counts and not just clicks.
The setup check confirms receipt, then the first test runs.
Ideas
Description before technical data or the other way round, depending on your range.
“With you on Thursday” beats any colour code.
Price table right at the selection instead of further down.
Two layouts, measured on revenue per visitor.
Prominent or hidden, and what that does to order value.
Cross-selling further up, protected by a guardrail.
Honestly
FAQ
No. Two blocks in your theme are enough, the Shopware core stays unchanged.
Yes, only the install looks different there. Everything after that is identical.
No. The page comes from cache unchanged, the variation is applied in the browser.
Other platforms
abdriven only needs one place where a JavaScript snippet may be installed. Everything else is the same everywhere.
Make your next change an informed one
One question is a good place to start.